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Frank La MalfaFrancesco

Owner & Selling Principal


After beginning his career in 2002 as a Sales Assistant with the Professionals Real Estate Group, Frank was quickly promoted to Sales & Marketing Agent, and achieved the sort of results that soon saw him become a fully-fledged Sales Agent. Frank points out “having several roles in real estate has been very positive. It means I've dealt with a wide range of clients and understand real estate from a range of perspectives.”
After almost 8 years with the Professionals Real Estate Group, Frank spent another 12 years with another local agency, specialising in properties located within Berala, Lidcombe, Regents Park, Auburn and neighbouring inner west suburbs.

In a competitive industry where professionalism, quality service and results are in high demand, Frank La Malfa exceeds all expectations. With over 22 years sales experience and in that time being recognised as one of the area’s top agents and multiple award winner, shows Frank ability to get the best results for his client.

Having a strong and loyal client base, largely made up of repeat business and referrals, is a true reflection of Frank excellent reputation. With a down to earth manner and friendly straight forward approach allows Frank to quickly build friendships with people he meets, putting his clients, both sellers and buyers, at ease.

Frank has an intimate understanding of the area and its facilities which is extremely important. Having concentrated his focus on the district ensures he can provide accurate advice for anyone looking to buy or sell in the area. Franks in-depth market knowledge along with his ability to listen to his clients’ needs and being a tenacious and persistent negotiator inspires the trust and confidence of his many satisfied clients, this is just some of the keys to his success.

Frank values the same levels of quality and professionalism that the market has come to expect from Ray White. Recognising that every client is different with individual needs and requirements, he is adaptable to any situation and treats both buyers and vendors with equal respect.

Frank ability to make every client feel they are his sole focus is a direct result of his unwavering commitment to providing the highest possible level of service. With a proven track record and the commitment to achieving the best results, Frank La Malfa is the ideal agent to handle all your property needs.

Frank is "pleased to be representing the Ray White Brand as its great reputation is built on commitment, industries leading agents delivering results as the number one brand in Australia.

Ranked #1 Agent Berala & Regents Park 2015-2017-2018-2019-2020-2021

Most Number of Sales and Total Volume Most Recommendations from buyers and sellers

Over 20 years experience and local knowledge Berala & Regents Parks #1 Agent (Number of Sales, Total Sales Value and Most Recommended Agent) – –

Multiple suburb, street, property type and building records broken (Berala, Regents Park, Lidcombe and Auburn) Specialising in properties located within Berala, Lidcombe, Regents Park, Auburn and neighbouring inner west suburb

The best ways to find out what your property could be worth in today's market is to have a no obligation, free market appraisal by Frank La Malfa from Ray White LMG La Malfa Group Real Estate

You will receive; 1) Current Property Estimate Report (Pricefinder)  2) Latest street sales 3) Zoning map of your property 4) Suburb flyover of your suburb 5) Comparative Market Appraisal. Berala real estate Shop 5/9 Elizabeth Street BERALA NSW 2141, 02 72523702 0401 316 877.

Number One Real Estate Sales agent in suburbs, Berala, Regents Park, Lidcombe, Auburn since 2001.

Multiple awards

Allan White Elite Agent top 6% in Ray White. 2022-2023

Premier Agent with Ray White. 2022-2024

Sales Agent of the Year 2015- 2024. Agency of the Year 2024 ( Awards for Berala & Regents Park)

Berala Real Estate, Regents Park Real Estate, Lidcombe Real Estate , Auburn Real Estate and surrounding suburbs.


  • 2023/2024 - Premier Performer
  • 2022/2023 - Elite Performer
In the market

Frank's Listings